Simplified tech, enrollments that grow
Whether you’re filling classrooms, workshops, retreats or masterclasses, we help you attract, enroll, and teach more students
—without the stress of clunky tools or leaky funnels.
We get it. This isn’t easy.
You’re doing something incredible—helping people learn, grow, and thrive. But staying ahead in a fast-changing world comes with its challenges.
Your tech stack feels like a Frankenstein experiment. Your CRM, LMS, and marketing tools don’t talk to each other. Your website? Not exactly the enrollment magnet you hoped for. And tracking what’s working? It’s like trying to find a needle in a haystack... blindfolded.
It’s frustrating. We get it. But the good news? You don’t have to do it alone.
Here’s how we fix it
Tech that actually works together
We make sure your tools—CRM, LMS, website, analytics—play nicely, so you can stop managing chaos and start managing growth.
Marketing that brings students in
From website fixes to automating your follow-ups, we help you attract, engage, and enroll students without doubling your workload.
Data that makes decisions easy
Our custom dashboards track your entire funnel—so you know exactly what’s working, where it’s leaking, and what to fix.
Custom platforms that grow with you
Whether it’s a tailored e-commerce solution or a web app built to support your unique business model, we design and build scalable systems that work seamlessly with your tech stack and enhance your user experience.
Why this feels so hard and is costing you students
Don’t worry, you’re not unique. We hear it all the time...
"Our website is clunky, and no one knows what to do next."
"We spend hours trying to move leads from one tool to another."
"We’re throwing money at ads, but we’re not even sure if they’re working."
"I feel like we’re losing students before they even enroll."
Here’s how we help you get back on track
We’ve designed a simple, proven process to identify what’s holding you back, provide clarity with actionable insights, and deliver quick wins that drive results. Here’s how we work together:
Find the cracks in your funnel
We begin with a hands-on audit of your public-facing digital presence to uncover inefficiencies, missed opportunities, and untapped growth potential:
- Website usability and UX review
- Messaging and branding consistency
- Conversion paths (forms, CTAs, etc.)
- SEO performance and traffic analytics
- Social media visibility and audience insights
Why it matters
This audit is your roadmap to understanding what’s working, what isn’t, and where to focus next.
Limited availability
We only take on 5 audits per month to give each client our full attention.
See the Bigger Picture
Take it a step further with a detailed review of your internal tools and processes. We’ll create a custom funnel tracking dashboard that gives you a clear view of your marketing and enrollment performance.
What’s included:
- Set up a dashboard to track your entire funnel
- Review your CRM, LMS, and analytics tools to uncover hidden inefficiencies
- Provide a prioritized plan to simplify your tech and grow enrollments
Why it matters
With real-time insights at your fingertips, you’ll be empowered to make informed decisions that drive measurable results.
Quick win fix
We pick one big leak in your funnel and fix it fast. Think:
- A landing page that actually converts.
- An automated follow-up that saves your team hours.
- A smoother user flow to stop drop-offs.
Why it matters
A single high-impact fix can transform your funnel and deliver immediate, measurable results.
If you don’t see measurable improvement in your selected funnel metric (e.g., sign-ups, enrollments, or retention) within 60 days, we’ll work with you at no extra cost until you do. No fluff. Just results you can see and measure.
Your Partner in Long-Term Growth
Our Growth Plan provides ongoing support to ensure your systems not only work but scale with your needs. We’ll partner with you to:
- Execute strategic marketing initiatives like email campaigns and ad optimization
- Streamline internal processes to free up your team’s time and reduce workload
- Build new features and enhancements for your website
- Monitor analytics and deliver actionable insights
Why it matters
Sustained enrollment growth, reduced workload, streamlined operations, and a partner in your long-term success
Why work with us?
We’re Minds & Makers. And we get it.
Education is changing. Traditional paths are giving way to hybrid learning, masterclasses, and retreats. As learners strive to stay relevant, your tech should help you rise to the challenge—not hold you back.
That’s where we come in. Minds & Makers is a U.S.-based LLC with a team spread across North America, working together to make tech work smarter—not harder—for education providers like you.
We’re not just tech pros; we’re humans who care deeply about quality education. We want to see you succeed because we believe your work matters.
And unlike some agencies that feel like you’re emailing a robot, we’re here to partner with you—real people, solving real problems, with real results.solving real problems, with real results.
Real projects. Proven results.
From fixing leaky funnels to building custom platforms, we deliver results that matter. Here’s how we’ve partnered with clients to solve complex challenges and achieve growth.
From manual processes to scalable enrollment
MEA’s hybrid education-retreat model faced challenges with outdated, manual processes that overwhelmed their team and guests. We created a custom web app to simplify enrollment, automate payments, and streamline onboarding. By integrating their property management system (MEWS) with HubSpot CRM, we provided real-time data synchronization and reduced the need for manual updates.
The impact
- +150% Enrollment Growth: Monthly enrollments surged from 60 to 150 without increasing team size.
- -80% Fewer Support Requests: Proactive integrations and streamlined workflows drastically reduced operational hurdles.
- Empowered Team: Training and SOPs equipped MEA’s team to manage the system independently.This scalable solution improved guest satisfaction and gave MEA the foundation to handle future growth effortlessly.
This scalable solution improved guest satisfaction and gave MEA the foundation to handle future growth effortlessly.
Turning Info Sessions into a scalable lead generator
Collaborating with What's Good, a marketing and systems design studio, Minds & Makers developed a system to manage Rivet School’s info sessions for referral partners. We created dynamic Webflow landing pages synced with Calendly for automated event updates and connected the system to Salesforce for seamless lead tracking and follow-ups.
The impact
- 20 info sessions and 110 registrants in 4 months.
- Estimated 17.5% conversion to applications based on historical trends.
- Scalable solution enabling the small Partnerships Team to manage sessions effortlessly while focusing on student engagement.
This collaboration provided Rivet School with a repeatable, automated process to scale their partnership-driven referrals and attract more students.
Smarter funnels with actionable insights
Collaborating with What's Good Studio, a marketing and systems design studio, Minds & Makers built a custom PostHog dashboard for Future Forward Connecticut. The solution mapped their entire marketing and sales funnel, integrated website and HubSpot data, and uncovered actionable insights to optimize website UX/UI and improve lead conversion.
The impact
- Clear Metrics: Provided visibility into every stage of the funnel.
- Actionable Priorities: Highlighted website improvements to reduce user hesitation.
- Centralized Strategy: Positioned the dashboard as the core tool for growth-focused discussions.
This solution empowers Future Forward Connecticut to make data-driven decisions and scale their impact effectively.
Doubling applications and reducing workload
MEA’s manual admissions process relied on spreadsheets and emails, leading to inefficiencies, missed follow-ups, and delayed payments. We implemented HubSpot pipelines and automation workflows to streamline applications, automate payment requests, and simplify onboarding. A custom frontend allowed applicants to submit forms directly into the system, while automated emails reduced repetitive tasks for the Admissions team.
The impact
- 2x Applications: Applications doubled in the first year.
- 1 FTE Workload Saved: Automation reduced the need for a full Admissions team member.
- 7x Enrollment Growth: Since implementation, MEA scaled enrollments from 190 to nearly 1,500 per year.
This solution provided MEA with the efficiency and scalability needed to grow without increasing their team size.
What we are known for
Creating seamless student journeys
What we do
Analyze and refine your entire student journey, from initial contact to enrollment and beyond, to identify and remove bottlenecks.
Value we provide
Build a streamlined, effective tech stack that enhances your ability to attract, enroll, and retain students, with actionable insights delivered through clear performance reporting.
Websites that turn visitors into students
What we do
Create custom websites, web apps, and e-learning platforms that are intuitive, visually engaging, and designed to convert visitors into enrolled students.
Value we provide
Deliver user-centered designs that boost engagement, improve usability, and directly contribute to your organization’s growth.
Making your tools work together
What we do
Automate repetitive tasks and integrate your systems, including CRM, LMS, and marketing tools, to improve efficiency and scalability.
Value we provide
Save time, reduce errors, and create a seamless experience for both your team and your students through customized automation and integration solutions.
Whether it’s improving your booking funnel, enhancing your website, or designing a custom dashboard, we ensure your systems work smarter—not harder.
Get a student. Give a student.
When you work with Minds & Makers, 1% of your project revenue goes to causes we believe in, focusing on education and the planet. Right now, we’re supporting The Palapa Society, a non-traditional education provider in Baja Sur, Mexico, offering local students access to middle and high school programs with a focus on STEM and leadership.
The Palapa Society empowers kids to become leaders in their community, and your partnership with us helps make that possible. Our impact stretches beyond borders, and as we grow, we’ll add more causes close to our team’s hearts and homes—spreading support where it’s needed most.
Your success fuels opportunities for others.
Let’s simplify your tech
and grow your enrollments
Apply for your audit
Start by giving us a closer look at your current setup.
See what’s holding you back
We’ll identify the key issues and show you where to focus your efforts.
Make meaningful changes
Together, we’ll tackle the most impactful fixes to improve your enrollments.